By now, you surely have heard the ubiquitous term search engine optimization, but do you know how it works and why it could help your website or online business platform? In this article, we would like to offer a brief introduction to the world of search engine optimization and how it works. Search engine optimization has come to be interpreted as a catch all term that refers to the methods employed to increase the visibility of a website after a user inputs a search engine search. As you may already know from personal experience, most users begin their searches for specific products or [...]